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The Music Man

The Music Man

Advertising ground-breaker visits CCNY by Shamalee Delacruz As a boy, Roy Eaton's mother told him that as a black person in America you do 200 percent of the work to get 100 percent of the credit. So that's what he did: [...]

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No Seriously–Where Are They?

No Seriously–Where Are They?

 A recent gathering with an edgy name highlighted the lack of diversity in advertising. By Ashley Duchemin "Where Are All The Black People? A Creative Career Fair," aimed at drawing in and inspiring professionals and students of multicultural backgrounds to creative jobs in the advertising [...]

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Remembering Bill Bernbach

Remembering Bill Bernbach

Getting to know the advertising visionary by Anthony Mainville. Most people have probably come across some print advertisements of the famous Volkswagen Beetle from the 1960s.  The humorous writing with taglines such as “Think Small” and white background in the advertisements helped [...]

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Michael Roth’s Success Story

Michael Roth’s Success Story

The CEO of IPG, one of the world's largest advertising and marketing companies, visits CCNY by Siddiq Mohammed. Michael I. Roth, CEO and chairman of Interpublic Group (IPG), has some advice for anyone who wants a great career. “Be the best you can,” [...]

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