Tag Archives: advertising

The Music Man

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Advertising ground-breaker visits CCNY by Shamalee Delacruz As a boy, Roy Eaton’s mother told him that as a black person in America you do 200 percent of the work to get 100 percent of the credit. So that’s what he did: A music prodigy, he played at Carnegie Hall at age 7, graduated from City […]

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No Seriously–Where Are They?

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 A recent gathering with an edgy name highlighted the lack of diversity in advertising. By Ashley Duchemin “Where Are All The Black People? A Creative Career Fair,” aimed at drawing in and inspiring professionals and students of multicultural backgrounds to creative jobs in the advertising industry, took place at the New World Stages off-Broadway earlier this month. It was […]

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George Lois: Real Life “Mad Man”

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The celebrated advertising genius visits CCNY by Liridona Mehmedovic. Last month, advertising legend, George Lois visited City College as part of this semester’s Lunch with Leaders series. Lois, age 80, is celebrated for his big, splashy ideas. He helped put designer Tommy Hilfiger on the map and created the “I Want My MTV” ad campaigned […]

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Remembering Bill Bernbach

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Getting to know the advertising visionary by Anthony Mainville. Most people have probably come across some print advertisements of the famous Volkswagen Beetle from the 1960s.  The humorous writing with taglines such as “Think Small” and white background in the advertisements helped transform the Beetle from an ugly and little car into a winning and […]

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Michael Roth’s Success Story

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The CEO of IPG, one of the world’s largest advertising and marketing companies, visits CCNY by Siddiq Mohammed. Michael I. Roth, CEO and chairman of Interpublic Group (IPG), has some advice for anyone who wants a great career. “Be the best you can,” and “surround yourself with an organization that embraces all of the values […]

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Lady Beavers Struck by Lightning Late, Lose in OT

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Despite a strong first half that saw them lead by 10 over the playoff-bound Lehman Lightning, City College’s Women’s Basketball […]

Beavers Rally Falls Short For Second Night In A Row

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If there was anything that isn’t meant to be, it’s possibly a CCNY win. For the second straight night, the […]

City Can’t Buy a Bucket in loss vs. Hunter, Drop Fourth Straight

Maybe it was the cold weather, maybe it was the stress of the first day of the semester, whatever you […]

Beavers Continue Missing the Point, Drop Fourth Straight to Hunter

The days of Karissa Core being City’s sole point guard in the wake of Taylor Pompilio’s season-ending knee injury appear […]

Lady Beavers Collapse in Second Half at York

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City College’s Women’s Basketball Team dropped the first of a doubleheader tilt in Jamaica, Queens on Friday night, falling to […]

Beavers dig deeper into hole after loss at York

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CCNY Men’s Basketball team is on the verge of missing the CUNYAC playoffs after losing at York College Friday night. […]